How the most ambitious people dedicate their lives has a profound impact on society, the economy and culture. Starting a technology company today is the most accessible and effective path to having an impact in the world.
While it’s never too late, most people do have a relatively brief window of opportunity in which to explore becoming an entrepreneur. Sacrificing that opportunity by delaying any action could mean passing on your purpose. Not founding the company you were meant to build because there was always a path of less resistance is the biggest opportunity cost of all.
The real risk is that you never start a company.
First, we explore the mindsets and behaviours of people with incredible founder potential. Second, we delve into our Entrepreneur First framework for building your co-founding team and moving through the ideation process. Last, we offer advice as you prepare to grow and scale.
The book takes you up to the first ‘seed’ round of funding – the point when you’ve found traction with customers and are about to take off.
This book will help some of the world's most ambitious and talented people start companies.Tom Blomfeld Monzo
